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Consumer Skepticism

2 articles

Futuristic AI marketing interfaces contrasted with a skeptical consumer crowd, symbolizing the growing divide in AI adoption.
Marketing

AI Marketing Tools Skyrocket in 2026 Amidst Consumer Skepticism

Nearly a third of consumers are less likely to choose a brand that uses AI ads, according to Hootsuite (2026).

Maya Rios·September 17, 2026
A dissolving brand logo in digital noise with a human hand reaching out, symbolizing the struggle for authenticity in AI-driven marketing.
Marketing

AI Marketing's Authenticity Crisis: Brands Risk Losing Trust in 2026

Managers are negotiating a 20% to 30% premium on a creator's standard rate when working with larger AI companies.

Maya Rios·September 8, 2026