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2 articles

Ferrari Formula 1 pit crew working with advanced IBM AI interfaces during a race, showcasing enhanced fan engagement technology.

Ferrari uses IBM AI to boost F1 fan experience

Since IBM's involvement, the Ferrari fan app has seen a 62% surge in engagement over race weekends, demonstrating AI's immediate impact on superfan connection.

Oliver Grant·May 23, 2026

Advanced AI systems managing complex industrial energy grids with glowing data streams and robust security.

Operations

IBM advances AI asset management for industrial energy solutions

At its Think 2026 conference, IBM unveiled a new 'Sovereign Core' offering specifically designed for regulated clients, signaling a targeted push into high-stakes industrial and data-sensitive...

Oliver Grant·May 7, 2026