Martech

2 articles

Futuristic marketing operations center with AI interfaces and holographic campaign projections, showcasing the revolution in marketing efficiency.

Top 7 AI Tools Revolutionizing Marketing Operations in 2026

Aprimo customers scaled content creation by over 80% and boosted engagement by 30% using new 'agentic AI' tools, according to Aprimo .

Maya Rios·May 18, 2026

Marketers navigating a complex AI-driven digital landscape, highlighting the surge in AI personalization adoption and the strategic shift required.

Marketing

AI Personalization Adoption Surges, Yet Many Marketers Miss Strategic Shift

At Walmart, 73% of the company’s marketing investment is now AI-enabled, touching targeting, bidding, media placement, and dynamic creative, according to Chief Marketer .

Maya Rios·May 11, 2026